Royal Bank of Scotland is holding their International Risk Congress in Edinburgh this week.
The theme is "join the conversation" and it is all about communities, Web 2.0, sharing and participation.
I had the pleasure to lead a workshop with RBS on how to build vibrant communities.
It is a great sign that large enterprises like RBS are really getting serious about Web 2.0 and Communities.
It is fascinating to see how a bank can differentiate and distinguish themselves by applying communities to their existing business processes.
And yes – building a community value system as part of strategy is very important to drive active participation and contribution – and your Community Equity model fits very well :-)
Thanks Gareth for the invitation ! I hope I can soon blog about your pilot …